Yanki culture in Japan emerged in the 1980s and 1990s. Yankis are rebellious teenagers known for their distinctive fashion, including oversized clothing and dyed hair. They ride customized motorcycles called "yankee bikes" and often form close-knit groups or gangs. Yankis display a non-conformist attitude and engage in minor delinquency. While the subculture has evolved, it still exists in pockets of Japanese society today.

This project was an ode to the culture, which fought against the norms of Japanese society at the time despite the harsh shunning received from conventional Japanese culture. Keychains were a prominent product during the time, often purchased to be adorned on jeans or mobile flip phones in which teenagers would compete or compare to have the best and or most unique keychains.

Illustration by: @marina_illustclub on Instagram

3D modelling and animation by: me @femto_gd on Instagram

In the 90s hot summers, Japan, rich kids with nothing to do took repurposed vehicles to the treacherous mountain roads. Touge was thus born…

9０年の夏に、お金持ちの子達が安い車を買って、山で走りました。そして峠が生まれた。

I worked at Heard, a startup design agency specializing in high-profile business strategies for social media and other platforms. During my time there, we achieved notable successes such as growing SONOS Radio's Instagram following to 33k and generating 137k in donations for WarChild's The Right To Dance charity. I played a key role in creating graphics, introducing 3D visuals and After Effects motion design skills to enhance the company's content creation capabilities. Additionally, I provided design solutions, led the design team, and trained a new employee.

Arriver is a business with the goal of promoting sound-based artists, from the likes of singers to poets, via a collective brand that is named after the concept of "Those that are yet to be noticed", the arrivers.

You can visit the Arriver website, designed and created by Femto, HERE.

Mockup renders and a motion design for the product release of brand Hempty Mind. A CBD coffee brand based in Hong Kong. Commissioned by their Brand Designer Carrie Maxwell.

Modelled, textured in Blender. Animated in After Effects.

A tribute to a famous underground skating location in Osaka. Set for screen print for local skater Akira Hiraishi.

A finalisation of the art style. Custom hatch work with a 3-tone blanched colour system. Taking inspiration, in camera angles and cuts, from sports drift footage and the Fast and Furious movies. Theatrical lighting and a custom sound design. The third in the trilogy.

Furthering the visual style, combining the artistic hatch lines of manga with motion. The second in the trilogy.

A practice in fusing the feeling of Manga with the visual of Anime (Japanese animation). The first in the trilogy.

Logo and episode promotion illustrations.

Wovcast is a podcasting group, lining to the theme of free-flowing conversation. The idea of having your head in the clouds whilst listening is a theme that wovcast wanted personified in their brand. Official Wovcast intro video for Instagram story. The illustrations were hand drawn, then improved in Photoshop and Illustrator

Logo design for Jun Brewing, a home beer brewing company operating via social media.

The Owner is a Japanese national living on a working holiday in London. He requested I fuse together the unity of the UK and Japan through his logo. The logo references the word meaning “free” in japanese Katakana.

Within my role at Warner Bros. Television Productions UK, I was responsible for producing content for the social media sites associated with BBC’s The Voice UK series 3 and early series 4 and First Dates series 2. Creating in-house TV show graphics like press-release packages, treatments, presentations, mood boards and mock-ups. Various in-house graphics for staff socials, e-mail/mail templates, logos. Assisting with TV show development; post-production product displacement, scouting, researching and compiling. assisting legal department, and other general adhoc tasks.